Local Search Engine Optimisation
I help purpose-led organisations and small businesses improve their visibility in local search, so more nearby people can find them when they need what they offer.
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A good fit for organisations that want to strengthen their local presence, appear more consistently in relevant searches.
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✅ Practical, evidence-led local SEO
✅ Small organisation-friendly pricing
✅ Focused on local visibility and relevance
✅ No lengthy contracts
A decade of in-house and agency marketing experience.
Get found more easily by people nearby.
I help purpose-led organisations and small businesses improve the factors that shape local visibility, so they are easier to find when nearby people are searching for what they offer.
Google Business Profiles &
Bing Places
I optimise the first place most look.
I understand what influences local visibility, and I use competitor research to identify ways to improve your Google Business Profile/Bing Place. From there, I create a practical plan to strengthen your local search presence.
Local Business
Directories & Listings
I make sure you appear in the right listings.
Local business directories can help people find your business and support local SEO when set up properly. I can manage your listings so they are accurate, consistent, and working in your favour.
Reviews
I help you optimise your reviews workflow.
Reviews are an important part of local digital marketing, but knowing where to focus can be difficult. I can manage your review workflow to help you generate reviews where they will have the most impact.
Local Content & Technical SEO
I optimise your website for local searches.
I carry out keyword research and technical audits with local search in mind, helping optimise your website for local traffic while using competitor analysis to uncover keyword and content gaps.
1
Discovery Call
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We talk through your goals, constraints and what success looks like for you.
2
Quote
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I provide a transparent, no-obligation quote for you to consider.
3
Plan
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I perform a full local SEO audit and build a roadmap of actions, backed by data.
4
Execution
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I get on with the job and keep you posted on progress throughout.
About me
Since graduating with a business degree in 2016, I’ve built broad digital marketing experience across sectors including professional services, construction and trades, EdTech, SaaS, and financial services.
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Many of the organisations I’ve worked with have been purpose-led in some way, focused on helping people, supporting communities, or providing services that make a meaningful difference. That experience has shaped my approach to marketing: practical, trustworthy, and focused on helping organisations communicate their value more clearly.
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Most recently, I led the marketing department at a digital marketing agency specialising in local SEO, helping businesses improve their visibility and grow in competitive markets.
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I went freelance in late 2025 to offer flexible, practical marketing support for purpose-led organisations and small businesses that need both clear direction and hands-on help.
